More people aware and considering. More leads captured with innovative content. Better story-driven social advertising. Increased traffic. Opinions influenced. Higher conversion. Growth. Hodges provides you with a dedicated team of experts in public relations, media relations, content marketing and social media.
Reach and Connect.
Over 15 years of constant media interaction, you learn authenticity matters. We care deeply about clients' stories. And connect with the right journalists and influencers - the ones who are likely to care about your story too. There’s no shortcut to real relationships. Meaningful interactions for results across established media, digital native publishers and upstart producers alike.
Cultivate and grow.
Our content strategies help you create value for your audiences. Long and short form content that delivers emotional connections and valuable ideas to cultivate and grow key audiences. Your expert team partners to craft strategy, create engaging content and place that content in the right channels at the right time. The result? You influence customer opinion, generate leads and drive desired actions.
Engage and amplify.
Social engagement and marketing is the heart of reputation management and customer influence. Craft and define your strategy. Cultivate your authentic voice, point of view and story. Amplify the impact of your content and earned media. Hodges clients stay ahead of the game, thanks to tight relationships, proactive strategy and always available, responsive social teams.
Find and influence.
Anchor your public relations efforts in strategic outcomes. From community engagement campaigns, product launches, public affairs, corporate communications, event planning, internal communications and so much more — your Hodges team hones your winning PR strategy delivering targeted public relations efforts that attract the right interest, enhance your brand and influence the right people.
Social media influencer marketing has become an increasingly popular tactic, with influencer campaigns on Instagram increasing nearly 200 percent last year. If your organization is new to the world of influencer marketing, you might be wondering what kind of results you can expect, especially...Read More
If you’re not including video in your content marketing and social media strategy in 2019, do yourself a favor...Read More
We’re rolling out a new series on the Gong Blog, and we couldn’t think of a better way to...Read More
Over the years, my Hodges colleagues have written quite a bit about Twitter on this blog. From explaining how...Read More
Increasing the flow of qualified, profitable leads to sales was critical to quarterly growth targets. Connexions partnered with Hodges to develop a content marketing lead machine. Hodges strategists mined company knowledge in loyalty and travel, plus consumer redemption behaviors creating valuable content and placing and promoting it to reach the right leads.
Kroger’s leadership has an exceptional track record of charitable giving. What surprises many, given Kroger’s footprint of more than 3,000 grocery stores and some $120 billion in revenue, is the sharp focus placed on local giving in each region served. And over the past nine years, Kroger’s team has partnered closely with Hodges to find better ways to make sure regional community giving efforts make the most impact for Kroger, its brand and the community.
Swedish Match’s U.S. Division wanted to reach and engage with American consumers with a connection to Swedish lifestyle, building general goodwill and an affinity with the company. Swedish Match and Hodges have created a digital brand journalism strategy that celebrates Swedish lifestyle and culture in the United States.
University of Richmond leadership knew it could earn more national and international attention. Given its reputation, the university was confident it could raise its profile, engender pride among alumni to enhance advancement efforts and attract even more top-notch students from across the country and the world. Hodges took the assignment and a seven-year strategic partnership with UR began. Media relations, crisis communications, social media planning and strategy paid off big for the university’s key strategic goals.