More people aware and considering. More leads captured with innovative content. Better story-driven social advertising. Increased traffic. Opinions influenced. Higher conversion. Growth. Hodges provides you with a dedicated team of experts in public relations, media relations, content marketing and social media.
Reach and Connect.
Over 15 years of constant media interaction, you learn authenticity matters. We care deeply about clients' stories. And connect with the right journalists and influencers - the ones who are likely to care about your story too. There’s no shortcut to real relationships. Meaningful interactions for results across established media, digital native publishers and upstart producers alike.
Cultivate and grow.
Our content strategies help you create value for your audiences. Long and short form content that delivers emotional connections and valuable ideas to cultivate and grow key audiences. Your expert team partners to craft strategy, create engaging content and place that content in the right channels at the right time. The result? You influence customer opinion, generate leads and drive desired actions.
Engage and amplify.
Social engagement and marketing is the heart of reputation management and customer influence. Craft and define your strategy. Cultivate your authentic voice, point of view and story. Amplify the impact of your content and earned media. Hodges clients stay ahead of the game, thanks to tight relationships, proactive strategy and always available, responsive social teams.
Find and influence.
Anchor your public relations efforts in strategic outcomes. From community engagement campaigns, product launches, public affairs, corporate communications, event planning, internal communications and so much more — your Hodges team hones your winning PR strategy delivering targeted public relations efforts that attract the right interest, enhance your brand and influence the right people.
A sure sign of spring is (usually) the start of the Major League Baseball season. However, before the current pandemic erupted, a dark, dark, dark cloud lingered and threatened the integrity of the game as much or more then the steroids era of the...Read More
One of the best things I’ve done in the last few years is join the Virginia Council of CEOs. VACEOS is...Read More
The Hodges ranks have expanded once again, and we think out of our entire roster, Hannah Robinson has the...Read More
As millions of organizations across the country adapt to working remotely, others – those deemed essential services – have...Read More
Based on 700 pages of qualitative research done by our friends at SIR, Hodges worked with Virginia’s Community Colleges to develop a brand and outreach strategy to promote its set of grant-funded, workforce training programs. Founded and validated through continual research, FastForward’s digital marketing strategy seeks to pull a targeted audience into VCC’s admissions pipeline.
Hilldrup Moving & Storage, one of the largest moving and storage agents for United Van Lines, wanted to improve communication and collaboration between its marketing and sales departments. Hilldrup needed a strategy and the right tools to bring the two departments together to create a collaborative, productive partnership.
Increasing the flow of qualified, profitable leads to sales was critical to quarterly growth targets. Connexions partnered with Hodges to develop a content marketing lead machine. Hodges strategists mined company knowledge in loyalty and travel, plus consumer redemption behaviors creating valuable content and placing and promoting it to reach the right leads.
Kroger’s leadership has an exceptional track record of charitable giving. What surprises many, given Kroger’s footprint of more than 3,000 grocery stores and some $120 billion in revenue, is the sharp focus placed on local giving in each region served. And over the past nine years, Kroger’s team has partnered closely with Hodges to find better ways to make sure regional community giving efforts make the most impact for Kroger, its brand and the community.
Swedish Match’s U.S. Division wanted to reach and engage with American consumers with a connection to Swedish lifestyle, building general goodwill and an affinity with the company. Swedish Match and Hodges have created a digital brand journalism strategy that celebrates Swedish lifestyle and culture in the United States.