Prospecting and enlightening

Hodges has a rich history working with education clients in Virginia and beyond through media relationspublic relationssocial media and content marketing strategies.

We’ve helped some local two-year and four-year institutions refocus communication plans through comprehensive Research & Insights projects. We’ve landed national media hits for University of Richmond and VCUarts by placing insights from faculty SMEs into breaking news stories. We’ve launched statewide content marketing campaigns to generate top-of-funnel prospects for advisors and coaches at Virginia’s Community Colleges to bring new students into the admission’s fold.

Whether you’re looking to raise the visibility and stature of your institution, generate awareness to prospective students, highlight particular programs or create messaging behind fundraising campaigns, we’re schooled in how to make all that happen. 


Projects Completed


Years of Experience our Team
has with Education Clients


Families Impacted by Our Work

There is a certain level of nuance required when launching a public relations strategy for an educational institution.

Where corporations may have a couple of primary personas to market to, education has students (current and prospective), faculty and staff, alumni, parents and donors – who all have a respective stake in the organization. Whether you’re looking to increase awareness among prospective students, help prevent summer melt and increase yield through nurture communications or brand and launch entirely new campaigns and initiatives, The Hodges Partnership can help.

What does success look like?

Here's one example