Posts about Richmond

Happy National Newspaper Week: RTD Subscription Giveaway!

We use Slack as a messaging tool in our office. It’s where we keep projects moving, send files and share information. Not a workday goes by when someone doesn’t share a news article in our main channel about something happening locally. Local journalism – especially news about transportation, restaurants and our clients – drives a lot of our conversations at Hodges. We have our local paper of record the Richmond Times-Dispatch to thank for that. When Hodges launched more than 15 years ago, we were primarily a media relations shop. We helped clients get in the news to build brand …

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In-House or Outsource: Considerations for Your Next Hire

If you’re like many marketing and communications departments, there comes a time when you get tasked with a new project or hit a saturation point in your current workload where you can struggle to efficiently manage your workload. Then comes the inevitable conversation, part financial, part philosophical, mostly to answer this question: is it time to bring on more staff or outsource to a freelancer or agency. Here are a few considerations to keep in mind as you mull this over: Budget + Timing – According to a study conducted by SHRM (the Society of Human Resources Management), the average …

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Encourage your employees to seek professional development opportunities

Your employees come into work every day, and they work hard for your organization and clients. Getting into that routine can be productive, but those comfortable rhythms also can suppress that all-important curiosity.  In other words, it can lose your yearning for learning. Encouraging and supporting your employees’ professional development efforts shouldn’t just be an employee benefit – it should be engrained in your company culture. According to Gallup, 87 percent of Millennials say professional development or career growth opportunities are very important to them. Pit that against data from EdAssist which found that only 26 percent of Millennials felt …

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Where are they now: Alumni from the Hodges Internship Program

Every semester, bright-eyed, eager, ready to take on the world students join the ranks of the Hodges Partnership’s internship program. Over the last decade, we’ve seen dozens of interns come and go, and while we only spend a few short months with them, we still feel like proud parents whenever we get a new notification on Linkedin of one getting a new job. We may be biased, but we think our interns get a lot out of our agency internship and we’re always looking for candidates for our program. To get the feel for what our former interns are doing …

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Welcoming WRIC’s new VP, Larry Cottrill

We recently had the opportunity to meet with channel 8’s new Vice President and General Manager, Larry Cottrill. We welcomed him in Hodges fashion (with food) during our monthly “pizza storm” where we brainstorm topics over a pizza lunch. Since arriving to Richmond, Larry has really taken the time to get to know the city and local industry, meeting with other agencies, executives, nonprofits and more. Hodges had the honor of being his 78th  meeting. Larry and the Hodges team got to know each other and exchanged questions and tips related to the best places to eat, of course, and …

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Shine Bright Like a Trophy: 70th Virginia PR Awards

There’s nothing more exciting and exhilarating than hearing your name called when a fancy crystal trophy is involved. This year’s Virginia PR Awards, hosted by PRSA Richmond, were held at the Jefferson Hotel – and around 300 of the Commonwealth’s finest public relations and communications professionals celebrated their successes over libations and the obligatory chicken entrée and with Cheryl Miller (who has emceed the event nine years and counting). The Hodges Partnership was part of eight of the evening’s awards, but the one that we’re the most proud of is the one for our co-founder Josh Dare, who received the …

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Ringing up success with Kroger Richmond

We’ve talked a lot lately about the Owned part of the equation of the EOP model, but the E (earned) is still very much a part of our day-to-day here at Hodges, and we wanted to take a second to reflect on some of the recent media relations work happening at THP. For seven years, The Hodges Partnership has been Kroger Mid-Atlantic’s public relations agency for the Richmond and Hampton Roads markets. Hodges works with Kroger to tell its many stories, maintain its tone of voice in the media, stay on brand, share insights on the market and connect with …

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The full disclosure on Full Disclosure

For those of you who know me well, at some point you may have heard me talk about my childhood dream — to become the next Katie Couric. It seemed very realistic when I was in middle school. After all, she did have Virginia connections. I sincerely pursued the idea through college. I interned at Henrico County School’s TV station (and if you can find the tape, I seriously abused the term “excellent” during my interviews), attended the University of Maryland’s Philip Merrill College of Journalism and interned for a PBS show, the Baltimore Fox affiliate and Richmond’s own CBS 6. Alas, …

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Welcome to the neighborhood, Whisk

If you know anything about the culture here at Hodges, you’re probably aware of our mild addiction to sweets. We’ve celebrated birthdays with cakes, cookies, pies and even ice cream from local Richmond businesses. Today we celebrated the opening of a new neighborhood bakery, Whisk, by stopping in for a quick treat. The work they’ve done to the inside of the old Globehopper café has made the space bright and inviting, creating it a great place to grab a quick afternoon coffee (supplied by Lamplighter). I tried their French Bun and I all have to say is, watch out cronut. This …

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Richmond 2015: The real spin

This is the blog post I promised myself I’d never write. I promised myself I’d stay out of the Monday morning peloton-breakaway debates over whether Richmond 2015 was worth the effort, the cost and the inconvenience. The main reason? The Hodges Partnership counts Richmond 2015 as a client, having worked closely with the group in the years leading up to the race. We were paid a monthly fee during that time time but we also donated a fair number of hours to the cause. A cause we felt was more than valid since we are believers in (to use one …

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Contact Us

The Hodges Partnership
1805 East Broad Street
Richmond, Virginia 23223
804-788-1414
804-788-0085 fax