One of the great new tools for public relations professionals is the ability to follow journalists on Twitter. It not only helps us get a clearer understanding of the kinds of things that certain reporters cover, but it also gives us insight into their personal interests, likes and dislikes.
But Twitter also exposes us to the raw, spontaneous invective that reporters tweet our way – some of it deserved (okay, LOTS of it deserved) and some of it a less-than-kind, far-from-subtle way of keeping us on our toes. Thankfully, they have only 140 characters.
Want to know what we mean?
With apologies to Jimmy Kimmel, here are some Hodgers reading some mean tweets from reporters.