Episode 19: Inclusive Campaigns with Tameka Jefferson from Richmond Region Tourism

Episode Notes:

On the heels of Pride Month, our next Teaming Up episode is focused on LGBTQ+ campaign development, particularly in the tourism space. We called on our client Richmond Region Tourism (RRT) for Episode 19, which was led by our very own Hannah Robinson, senior account executive, who has been working with RRT for the last three years.

In this episode of Teaming Up, Hannah sits down with Tameka Jefferson, community relations manager at Richmond Region Tourism, to talk all things OutRVA – an initiative dedicated to promoting LGBTQ+ visibility, equality and acceptance in the Richmond community. The pair delves into the success of the annual Dine Out for Pride campaign, chats about the importance of inclusion in tourism efforts and provides valuable insights on how allies and the broader community can show support for the LGBTQ+ community throughout the year. Other topics covered in this episode include:

  • How OutRVA came to be
  • What it’s like to be part of OutRVA
  • Richmond and the Human Rights Index
  • OutRVA and the Richmond community
  • Events and initiatives
  • Black Pride Week
  • LGBTQ+ work and advisory boards
  • Allies in RVA

Join us as we celebrate diversity and teamwork in this special episode.

Upcoming OutRVA Events

July 22, 2023: Pride After Dark, Fall Out
July 27, 2023: Burlesque Bingo, Basic City Bingo Co.

Relevant links

OutRVA: https://outrva.com/
Richmond Region Tourism: https://www.visitrichmondva.com/
BLK RVA: https://www.visitblkrva.com/

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