The Hodges EOP Playbook launches

Today’s a pretty big day here at THP. We actually just celebrated with cheap champagne and Nightingale Ice Cream Sandwiches (OMG, they are so good).

Today we launched our first eBook, the EOP (earned, owned and paid) Playbook.

It’s a culmination of two years of trial and error as we changed the main focus of our agency from “traditional PR” to one based on the evolution of media relations, social media and content marketing.

If any or all of those practices interests you then you should download the Playbook. We’ve taken two years of learning about what works, what doesn’t and how to approach these specialties and distilled them down to 30+ pages of information, actionable steps and templates. From media relations, to content management, to social advertising and metrics, it’s all in there.

If you are currently struggling or hit a wall with this new approach or if you are just getting started, we hope you will find advice, tips and helpful tools that make your journey easier.

So please watch the video that explains all of this in greater depth and then download the book.

If you like it, please let us know. If you really like it, send the link to a friend.

Also if you think we’re missing something or you just want to give us feedback we’d love to hear from you.

I’m guessing this won’t be our last eBook but it is our first so we’re celebrating.

Happy launch day!