Social Media

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Engagement and reach

Social media marketing starts with a strategy, a strategy that should lead to enhanced awareness, greater engagement and business growth. These platforms are more than a touchstone for your important constituencies. They are a tool for building your brand and showcasing your expertise, and most of all, for attracting new customers.  If you are not leveraging social media platforms to forge deeper connections with your clients, if you are not posting with a defined purpose, if you are not reaching new audiences, you are not tapping the full potential of social platforms. 

Our digital marketing strategies for social media go deeper than just creating profiles or posting content on assorted topics. Through the use of paid advertising and earned media, we help clients amplify their key messages and content to reach beyond their core followers to new target audiences.

Our social media services include:

  • Communications Audits
  • Earned, Owned, Paid Media Analytics
  • Enterprise Social Strategy
  • Influencer Mapping / Engagement
  • Influencer Relations
  • Metrics Analysis and Results Reporting
  • Product Launch Strategy
  • Social Advertising
  • Social Community Management
  • Social Listening
  • Social Media Training
  • Crisis Management

Social media marketing can help your business increase brand awareness, enhance relationships and drive website traffic. Our clients stay ahead of the game thanks to proactive strategies coordinated by our experienced account social teams. Through a coordinated team effort and an expert knowledge of the social media landscape, we can help your business use social media as an effective marketing tool.

Read more about Social Media in our blog…

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