Articles Written By:

Bethany Mulcahy

Presidential Emails

We signed up for all of the presidential candidate email lists

First things first, this is an apolitical blog. If you’ve ever signed up a for political candidate’s email list, your inbox has likely filled up with updates, donation requests and rallying cries. That’s what got us thinking: are there any trends in political campaign email marketing? What can communication professionals learn from the deluge of emails? We created a fake Gmail account and signed up for every political candidates’ email list and analyzed emails from February 19 – March 18. We pulled data using code…

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