Articles Written By:

Adrienne Band

Grow your content strategy with short-form video

To no surprise, short-form video content has taken the world by storm. In short order, it has been redefining the way brands build awareness and increase user engagement.   Today, PR and marketing professionals are growing more committed to expanding their short-form video strategies, and can you blame them? The facts are undeniable:  The evidence is all there. Short-form video content is worth investing in. Here’s how: Keep it short and sweet  Short-form videos work because they cut to the chase. They capture viewers’ attention with…

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