The Hodges Partnership crafts compelling stories that help clients
Get noticed. Project expertise and experience. Drive and convert leads.
Behind our clients’ stories is one of our own. As journalists and content strategists, we harness the combined power of the news media, content marketing and social advertising in ways that help our clients' stories resonate with both their current customers and best prospects.
We start by exploring your goals, whether it’s raising your company’s profile, making a splash with a new product, enhancing your expertise in front of your target customers or building online communities. We do a lot of that — exploring, raising, splashing, enhancing — along with a whole lot of other smart tactics designed to get you noticed, build your reputation and drive sales. Our goal is helping you achieve yours.
For more on how THP helps clients in Richmond, Virginia and beyond with PR and social media, download our Agency Profile.Download
The Gong BlogThe WDBJ-7 tragedy
There really are no words. More than 30 years ago I started my television news career in the Roanoke-Lynchburg market working for the “Lynchburg station” WSET-13 out of the Roanoke bureau. We had three people (two reporters and a videographer) in our office. Across the street was the headquarters of...What’s Your Starbucks Name?: HodgePodge for Aug. 21
Jammin’ It might be hard to find a copy of Space Jam to watch, but you can still visit the movie’s original website, a time capsule of sort for the early web. Rolling Stone has the story behind the site from the people involved. Finding a way Profit is hard...What marketers need to know about Instagram’s ad API
Earlier this month Instagram announced that it was making its ad API (application programming interface, which allows users to access the platform’s analytics to help monitor and drive marketing campaigns) available to marketing partners. More simply, much of the same audience and campaign data that’s available on other social platforms...Friday: HodgePodge for Aug. 14
I was way off Take a moment to take this one-question test at NYTimes. Trollception Comedian Chris Gethard got in a Twitter argument with a teenager and you won’t believe what happened next! (He invited the teen on his show and they worked it out.) Dot come on, man! Silicon...So your CEO wants to be on national TV…
We want your CEO to be on TV too. Let’s make it happen. Producers and guest bookers receive tons of email per day. A TODAY Show producer revealed she gets 300 email pitches per day at an event my colleague attended earlier this year. That’s 1,500 per week. I’d...